3 Ways to Manage and Analyze Member Feedback

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Author
Tanya Renne
Date
July 17, 2024
Topic
Domains
Associations
Resources
Data
Field Service Cloud
Service Offerings
Implementation
Non-Profits
Sales and Service Cloud
3 Ways to Manage and Analyze Member Feedback
Managing and analyzing member feedback and surveys through Salesforce can provide valuable insights. Here are three ways to achieve this!

Managing and analyzing member feedback and surveys through Salesforce can streamline processes and provide valuable insights. Here are three effective ways to achieve this:

  1. Salesforce Surveys:
    • Use Salesforce Surveys to design and distribute customized surveys tailored to gather member feedback.
    • Automate the distribution of surveys using Salesforce Workflow Rules, Process Builder, or scheduled email campaigns.
    • Member responses are captured directly within Salesforce, enabling centralized data collection and analysis.
  2. Integrate with Salesforce Communities:
    • Implement Salesforce Communities to allow members to provide feedback directly through community portals.
    • Use Chatter (within Communities or the Salesforce platform) for real-time discussions and feedback gathering among members and stakeholders.
    • Integrate survey responses and feedback with Salesforce Case Management to address member concerns and issues promptly.
  3. Salesforce Analytics:
    • Use Salesforce Analytics (such as Salesforce Reports and Dashboards) to visualize survey data and feedback trends.
    • Utilize tools like Einstein Analytics to perform text analytics on open-ended survey responses, extracting sentiment and themes.
    • Monitor trends in member feedback over time and perform sentiment analysis to understand member sentiment and satisfaction levels.
3 Ways to Manage and Analyze Member Feedback
Orchid Connect is a woman-owned Salesforce implementation firm with 30 years of experience serving associations, non-profits and small/medium businesses. We specialize in strategic and implementation services, go-to-market support, and ongoing support. To learn more, reach us at reachout@orchidconnect.com.

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