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Engage With Event Attendees: Before, During, and After

Engaging with event attendees before, during, and after events using Salesforce involves using its features for communication, automation, and data management. Here’s a comprehensive approach: Before the Event Pre-Event Communication: Use Salesforce Marketing Cloud or Pardot to create targeted...

3 Ways to Plan and Manage Events with Salesforce

  Event Management with Salesforce: Use Salesforce’s Events module to create, manage, and track event details.  Manage event registrations through Salesforce Campaigns or custom objects – tracking RSVPs and attendee details. Automate event communications like invitations, reminders, and follow-ups...

How to Target and Segment Members

Segmenting members in Salesforce for targeted communications and services involves personalizing interactions based on member characteristics, behaviors, and preferences. Here’s how you can achieve this: Implement Salesforce Campaigns Use Salesforce Campaigns to organize and manage targeted communication efforts. Add...

Revolutionizing Municipal Responsiveness

Revolutionizing Municipal Responsiveness: A Guide to Modernizing Services with Salesforce Modernizing municipal services with Salesforce involves a strategic approach to leverage the platform’s capabilities for enhanced responsiveness. Here are key steps and considerations: Assessment of Current Processes Firstly, begin...

Salesforce Adoption

Salesforce adoption involves more than just implementing a new tool; it often requires a significant change in processes, workflows, and the way people work. Effective change management is crucial for a successful Salesforce adoption. Here are 10 tips for...

Six Key Ways SMBs Use Salesforce To Grow

Small and medium-sized businesses (SMBs) leverage Salesforce in various ways to fuel their growth and enhance operational efficiency. Here are six key strategies SMBs use with Salesforce: Customer Relationship Management (CRM) Salesforce is renowned for its CRM capabilities. Small...

Citizen-Centric City Management 

Citizen-Centric City Management: Expanding Service Capacity through Salesforce Implementing Salesforce in city operations can bring about expanded capacity and efficiency in serving citizens. Here are key strategies for leveraging Salesforce to enhance city services: Citizen Engagement Platforms Utilize Salesforce...

9 Reasons to Invest in Salesforce: SMB Edition

Small and medium-sized businesses (SMBs) can find substantial value in investing in Salesforce, tailored to their specific needs and growth objectives. Here are nine compelling reasons for SMBs to consider investing in Salesforce: Scalable Solutions Salesforce provides scalable solutions...